Wednesday, May 18, 2016

Pinty's Grand Prix of Toronto

NASCAR in Canada returns to the Honda Indy Toronto with Pinty's Delicious Foods Inc taking on the major sponsorship of the upcoming Saturday July 16, 2016 feature race. Pinty's recently became the title sponsor for the NASCAR stock car series north of the border and this year's participation in the Motorsports Festival adds to the high powered excitement on the street course that runs in and around the historic grounds of Exhibition Place. Jeff Atkinson, President of the Honda Indy Toronto and Tony Spiteri, Senior VP of Marketing, Research and Development for Pinty's in the photo at top.
Honda Indy Toronto takes place over the July 15 - 17 weekend and includes the Mazda Road to Indy, Robby Gordon’s Stadium Super Trucks and Porsche GT3 Cup Challenge Canada taking to the 11 turn, 1.75 mile street circuit.

"We’re delighted to welcome Pinty’s as an official sponsor of our event," said Jeff Atkinson, President for Honda Indy Toronto. “Pinty’s is a treasured sponsor of auto racing in Canada and they understand both our fans and our sport. Their presence is sure to be felt and appreciated by fans of all ages.” Pinty's will bring a trackside food and beer garden in Turn 1, near Princes' Gates, as well as concession stands throughout the festival site.

NASCAR Pinty's Series starts the 2016 season this weekend, the famous May two-four long weekend, with the Canadian Tire Motorsports Park Victoria Day Speedfest known as the unofficial start of summer.
"Pinty's is thrilled to have the unique naming rights to this historic race," said Tony Spiteri, Senior Vice President of Marketing, Research and Development for Pinty's. "Bringing the NASCAR Pinty's Series back to the downtown core is exciting for the NASCAR fans, drivers, and sponsors. Racing on the streets of Toronto is a high-profile addition to other iconic series events like the CTMP Camping World Truck Series weekend, GP3R, and all our incredible short tracks across Canada. We are truly excited about this new partnership with Honda Indy Toronto." Hard charging Quebec driver Andrew Ranger won the two previous NASCAR races at Honda Indy Toronto in 2010 and 2011.

Pinty's is a leader in the food industry supplying restaurants and the grocery industry with premium quality chicken products and has become a major force in sponsorship in Canada. I watched some of the Pinty's Grand Slam of Curling and have seen their banners in the Canadian Football League.

Honda Indy Toronto celebrates thirty years of racing on the streets of Toronto and has seen driving superstars like Marco Andretti, Juan Pablo Montoya and Canadians Paul Tracy, Greg Moore and James Hinchcliffe.

Speaking of James, he just took third-place in last weekend's Angie's List Grand Prix of Indianapolis. This is his first time back on the podium after a terrible crash during a practice at last year's Indianapolis Motor Speedway. The near fatal accident kept him off the track for half a year but has not diminished his need for speed and he always remains a favourite of Toronto fans:
"Hinch’s native country will be the beneficiary of his best result of the current Verizon IndyCar season as he has announced that he is donating part of his winnings from Saturday’s race to the Canadian Red Cross to support the more than 14,000 families and dozen communities caught in the Alberta wildfires earlier this month. “Canadians from coast to coast have opened their hearts and wallets to help our fellow citizens. I feel it is important to help.” Team boss Sam Schmidt and Mike Long of Arrow are joining the Mayor in this endeavour and will match his donation."

J. Steadman photos supplied.

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