Wednesday, September 08, 2021

Bev Box oversized vending machine from Labatt

One recent weekend in Toronto I ran into the ultimate booze marketing and sampling device - the Bev Box. It wasn't some fancy computerized and oversized vending machine, no this was a perfect booze delivery system where you spoke your order and the bev box personnel put the drinks in the dispenser. Free booze is always my marketing field goal and this one was giving two samples of either NUTRL, TEMPO or JUIC'D by Labbat's beyond beer portfolio.


This bev box was located at the base of Yonge Street along the harbourfront, in a perfect location to see thousands of people pass by, lick their lips and head over to the box.

It's totally cool to sample. Like, legally says the sign

Related Posts by Categories



Widget by Hoctro | Jack Book

No comments:

Doors Open

Scarborough Bluffs

Pride

Redball

Beaches

Graffiti

Lake Ontario

Nathan Phillips Square

Transportation